This resource isn't exactly new because the College of Business Administration has had access to this for a while, but now it's on the library website so everyone can use it.
MRI+ is a research tool providing data on advertising rates in magazines
and other materials, and market research data. Its "Mediamark Reporter"
can show information about the people who consume given products in a
given area.
You can get the access URL and instructions here:
http://www.ulm.edu/library/mri.html
Thursday, September 29, 2011
New database, MRI+
Posted by Karen N. at 6:38 PM 0 comments
Thursday, September 1, 2011
JSTOR maintenance Sept. 9-10
Next weekend, JSTOR will be up and readable, but you will not be able to save changes to your JSTOR account if you have one.
On Friday, September 9 and Saturday, September 10, JSTOR will be
performing site maintenance that requires a "read-only" period for these
two days. During this scheduled maintenance, users will be able to
search, browse, and access and download PDF files for content in JSTOR.
They will not be able to save citations, reset passwords, create or
update MyJSTOR accounts, or purchase articles.
We apologize for any inconvenience this may cause, and appreciate your
patience as we work to improve JSTOR.
Please feel free to contact support@jstor.org with any questions.
Posted by Karen N. at 10:02 AM 0 comments
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